Case history

Milano Design Lab.

The Scenario

MiCue Milano Design is the creator and promoter of Milano Design Film Festival, the annual cultural appointment in Milan since 2012 about design. MiCue supports and develops projects concerning architecture and design, including publications, events, conferences, workshops and exhibitions. The main goal of the project is the positioning of Micue beyond the festival as an innovator in education and information related to design.

The Challenge

R&D by Mailander creates a digital environment for education and information meant for students, experts, journalists and design lovers. R&D develops interactive videos with follow-up contents approachable on different levels of detail to engage every type of user in an experiential journey through educational training about the design field.